Rivals join forces to build sports industry career pathway for students as A-League clubs lead the way

A-League rivals Western Sydney Wanderers FC, Sydney FC and Melbourne Victory will re-ignite their fierce on-field clashes this month when the A-Leagues return to action, however the three clubs have joined forces off the pitch to provide a new education opportunity for students and further support their communities.

After the successful launch of the Melbourne Victory Sport & Business Program in Victoria in 2021, Western Sydney Wanderers and Sydney FC are excited to launch a new dual Diploma program for students in New South Wales in 2022.

The Sport & Business Programs are a one-year dual diploma powered by SEDA Group (SEDA), the leaders in applied learning in the sports industry. Students will have the opportunity to develop skills in everything from football specific high-performance activities, such as coaching and sports science, to other areas around the business, including sponsorship, fundraising, event management, media and marketing.

Students will benefit from invaluable practical help on their path to a career within the sports and recreation industry. These innovative new courses are designed to offer on-the-job training within professional football.

Football is leading the way as the only Australian sport to have three A-League club’s offering this type of course for the benefit of sports mad young people.

Despite the impact of COVID-19 on the sports industry, the first year of the Melbourne Victory Sport and Business Program has given inaugural students the opportunity to thrive.

Student Joel Martin had the opportunity to work with the Melbourne Victory coaching and membership teams working on a blended approach to his work placement. Joel said. “There were a lot of positives for me to come out of the program placement. In planning for large scale projects, I have learnt from not just from Melbourne Victory but also other experts in the sports industry.”

Melbourne Victory Managing Director Caroline Carnegie said: “Our partnership with SEDA has been essential to our education pillar. This has been an exciting way for Victory to identify and develop the next generation of talented off-field administrators and support staff just like Joel.

Sydney FC Chief Executive Officer Danny Townsend said: “Sydney FC are committed to making an impact on the educational journey of students who want a career in sport. We aim to expose students to a range of learning opportunities which will help them in designing their own careers and make positive contributions to their community.”

Western Sydney Wanderers Chief Executive Officer John Tsatsimas said: “Students will not only have the opportunity to work directly on exciting projects such as our Community Development Programs but also connect in with some of our leading industry experts from the club across sports science and marketing.”

Applications are open to all eligible Year 12 graduate students for the new diploma program which is beginning in February 2022.

Prospective students can head to seda.edu.au for more information

A-League Game Day Information Session

Students and parents will have the opportunity to attend information sessions being held prior to upcoming A-League Mens fixtures.

  • Sydney FC Sport and Business Program Information Session – Pre-game Saturday 27 November vs Macarthur at Netstrata Jubilee Stadium (5:30pm – 6:30pm)
  • Western Sydney Wanderers Sport and Business Program Information Session – Pre-game  Sunday 28 November vs Newcastle Jets at CommBank Stadium (4:30pm – 5:30pm)

Sydney FC, Western Sydney Wanderers and Melbourne Victory promote on behalf of SEDA Group RTO 22503 relating to the recruitment of prospective students for this program.