Three stripes for three years: Wanderers announce three-year partnership with Adidas

Western Sydney Wanderers FC have today announced a three-year partnership with global apparel and football giants Adidas.

The partnership will see the three stripes worn proudly across the club’s Isuzu UTE A-League, Liberty A-League Womens, Powerchair, Wanderers Academy and Community Programs until the end of 2026/27.

Founded close to 100 years ago, Adidas are one of the world’s most recognisable brands and became a household name in 1954 after designing the world’s very first pair of football boots.

The Red & Black now join a highly esteemed list of clubs to wear Adidas including the likes of Arsenal, Manchester United, Juventus, Real Madrid and Bayern Munich.

The kits for the upcoming season have been designed in partnership with Ultra Football, Australia’s largest multi-branded football store with locations in Sydney and Melbourne. 

Western Sydney Wanderers CEO Scott Hudson said he was delighted to kick-off the partnership with Adidas. 

“Adidas are a world-renowned brand and we are also excited to work closely with Matt and his team from Ultra Football as we move into a new era of football culture and merchandising.”

Ultra Football General Manager Matt Adams said he was excited to launch the upcoming range.

“Western Sydney Wanderers shares similar values to Ultra Football, building its brand by football fans, for football fans,” said Adams.

“Ultra Football takes great pride in connecting adidas, one of the globes greatest sporting brands, and Western Sydney Wanderers together.

“Our teams are very excited to launch an exciting adidas range of products, to the Wanderers fan base.”