Western Sydney Wanderers FC and Transport for NSW have launched a new campaign to educate motorists on the role speeding plays in fatalities and serious injuries on NSW roads.
The campaign uses Wanderers players Rhys Williams, Thomas Aquilina, and Daniel Margush to help reset drivers’ attitudes on how they view their ‘everyday speeding’ behaviour in order to prompt behaviour change.
Low level speeding, where drivers travel no more than 10 kilometres per hour over the speed limit, is a factor in more than half of speed related fatalities and serious injuries.
Low level speeding, where drivers travel no more than 10 kilometres per hour over the speed limit, is a factor in more than half of speed related fatalities and serious injuries.
Western Sydney Wanderers CEO John Tsatsimas spoke highly of the new campaign.
“Together with Transport for NSW, we are very proud to play a role in changing casual attitudes and behaviours around speeding,” Mr Tsatsimas said.
“We encourage our members, fans and the wider Western Sydney community to slow down on our roads.”
Minister for Metropolitan Roads Natalie Ward said the NSW Government was delighted to support the initiative.
“Congratulations to the Wanderers for launching such an important campaign and bringing awareness to some of the changes needed to help save lives on our roads,” Mrs Ward said.
“People often assume it’s someone else behaving dangerously on our roads, but in reality it’s everyone who thinks it’s okay to go a bit over the speed limit, or who chooses not to drive to the conditions.
“This campaign shows that road safety is everyone’s responsibility and small changes in attitudes can have big outcomes in crashes.
“There is nothing casual about speeding – let’s help each other get home safely.”
